Works in Progress.


CRITICA dips in Duck Sauce. Ministry Of Sound Australia ‘2011 Annual’




Inspired by an explosive piñata found at mexican parties, this burst of cheerful goodness came to life with the use of 3D particles. Commissioned in London, this was a TV commercial for the Ministry of Sound (Australia) to promote their 2CD album – The Annual 2011.

CRITICA with MCM & Rinzen.



Commissioned in London, this animated spot was created for luxury brand, MCM, which has made it’s way into the Shanghai market. RINZEN provided the 2D artwork and we were tasked with animating a groovy 2 min sequence that includes dancing, dreaming and swimmin’.

ION Orchard 1st Anniversary x Shyalala x CRITICA



Its ION Orchard’s 1st anniversary event & these crystalline  3D birds are flying their way to town over ION’s video facade wall.  They were also featured during ION Orchard’s recent fashion show. This was a collab between us and our friends at Shyalala. CRITICA generated 3d birds and geometric motion design, and audio for this 30s animation.